Services

Landing pages for paid traffic

Landing pages for paid traffic

Landing pages for paid traffic

Campaign pages that turn ad clicks into customers.

Delivered for and partnered with

BeutaMicrosoftDiorJacobsMonclerVF CorporationASOSLiverpool FCQuiet OwlGoodnotesParleeUnilever

More return from your ad spend

More return from your ad spend

More return from your ad spend

You pay for every click. A landing page built for one campaign, one audience and one offer turns more of those clicks into sales and inquiries than sending them to your homepage.

We design and build landing pages for paid search, paid social and email campaigns, ready to launch fast.

What we offer

Everything your campaign needs to convert

Everything your campaign needs to convert

Everything your campaign needs to convert

Pages that match the ad

Visitors land on exactly what the ad promised, so they stay and act.

Copy that sells the offer

A clear headline, the proof and the answers a buyer needs, in the order they need them.

Templates for every campaign

Launch new campaigns and audiences quickly from one proven design.

Forms people finish

Short forms and checkouts that turn interest into a lead or an order.

Lower cost per customer

A page that converts more of your clicks brings down what each customer costs you.

Design and build

Built and live on your platform, or handed to your team.

Why Edge Gen

Why work with us

Why work with us

Why work with us

Revenue-led design thinking

Every page we design has one aim: more of your ad clicks turning into customers. Design, UX and copy all work toward it.

20 years of experience

We've built campaign pages for brands worldwide, from startups to multinationals. That knowledge of what works goes into every project.

Built for speed

Most campaigns have a launch date. We design to it, so your ads aren't waiting on the page.

Consultative, start to finish

We care how your campaign performs, not just how the page looks. You get a partner who understands what makes a website sell.

Case studies

See how it's worked for others

See how it's worked for others

See how it's worked for others

All work

→

Interaction Metrics case study
Interaction Metrics
SaaSCROUX copywritingUX wireframesUI prototypingBranding
Mori Matcha case study
Mori Matcha
EcommerceCROTaxonomyUXUIInteraction design
Every design decision came with a clear explanation of how it would improve performance. The focus was always on what's truly needed to optimize both conversion and usability.

Caspar M.

Owner, Mori Matcha

How it's priced

Priced to fit the job

Priced to fit the job

Priced to fit the job

Pricing is flexible. Every option is priced before we start, so there are no surprises.

Website conversion audit

From $1,000

An annotated review of the pages that are costing you sales.

Your problem pages or funnel

Issues marked on screenshots

Ranked by severity

A recommended fix for each

Walkthrough call

A project

Quoted after one call

One landing page, or a set of campaign templates you can launch from.

Fixed quote before we start

No hourly billing

Design and build together

Timeline agreed up front

Ongoing

Monthly · no long contract

New campaign pages each month as your ad spend grows.

New pages for new campaigns

Monthly reporting on what moved

Priority on your roadmap

Pause or stop with 30 days' notice

FAQ

Questions about landing pages

Questions about landing pages

Questions about landing pages

No. A homepage has to serve every visitor. A landing page serves one audience with one offer and one action, so more of them convert.

The average across industries is 6.6% (Unbounce). It varies widely by industry and offer, so compare against your own campaigns first.

Usually because the page doesn't match the ad. If the headline, offer or audience is different from what the ad promised, visitors leave.

One for each audience or offer. We build them from a shared template, so adding the next one is quick.

Yes. Google scores how relevant your page is to the ad, and a more relevant page can lower what you pay for each click.

A landing page is designed within a week. Build and sign-off depend on your developer and how quickly content comes back.

Yes. They follow your brand, but are built to do one job.

It depends on how many pages you need, your platform, and whether we build it or your team does. One call is enough for a fixed quote, and audits start from $1,000.

Could your website be doing more?

Could your website be doing more?

Could your website be doing more?

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